This video introduces Steven Johnson’s new book, The Innovator’s Cookbook: Essentials for Inventing What Is Next.
From bestselling author and Internet pioneer Steven Johnson, The Innovator’s Cookbook (on sale October 4, 2011) is an essential book for anyone interested in innovation: the key texts on the topic from a wide range of fields as well as interviews with successful, real-world innovators, prefaced with a new essay by Johnson that draws upon his own experiences as an entrepreneur and author.
(via @stevenbjohnson)
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